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      • Self-paced training
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      • New courses coming up!
      • IAAP Professional Certification Preparation Training
        • Self-paced IAAP certification preparation courses
        • CPACC certification preparation training
        • Web Accessibility Specialist
        • ADS certification preparation training
    • Document remediation
    • The missing link – the user perspective on accessibility
    • Action-based accessibility audit
  • Research projects
    • Accessible support to victims of crime
    • Training on website feedback strengthens the voice of users
    • Accessibility makes new cybersecurity requirements more robust
    • Framework contract with the whole Stockholm Region
    • Increase cognitive accessibility in digital interfaces
    • AI-based and inclusive recruitment
      • Do you have experience with AI in recruitment?
    • Accessibility – an important part of sports
    • Consumer rights for everyone
    • Completed projects
      • Involving users
      • Nordic knowledge on web accessibility
      • Integration of web accessibility in university education in the EU
      • Digital skills
        • Digital skills for inclusive employment – report published
      • European Political Party websites
      • Funka Foundation provides expert support to EU project
      • Stuttering: in focus at last
      • Bridging the gap: Empowering UX-students to address all users’ needs
      • Accessibility of cookie notifications
        • How do cookies work for you?
        • New research shows how cookie notifications can be more accessible
      • Accessibility in surveys
        • Make your surveys easier to manage for users
      • Expertise based on personal experience
        • Webinar: Expertise based on personal experience
      • Digital currency dialogue forum
  • Assignments
    • European policy, legislation and standards
      • EAA – insufficient information to consumers
      • Accessible support – new requirements under the Accessibility Act
      • Public Procurement Guidance for Accessibility
        • Workshop on procurement
      • Research informs new European standards on accessibility
      • Canada adopts the EN301549 – and makes it accessible!
      • European Accessibility Act: implementation regarding e-books
      • The value of a life must be equal
    • Access Denied – a democratic issue
    • EU-funded study on Multimodality
    • Welcome PDF/UA-2 – accessibility updates
    • Study on AI to support accessibility
    • There is always something to celebrate
    • EU platform publishes our paper on user involvement
  • What’s up
    • Newsletter
    • Free Friday Webinars
      • Cognitive accessibility in digital interfaces – insights from users
      • Captions, subtitles or transcripts
      • Getting tables right: Clear, accessible, and effective
      • Accessible input fields: From code to user experience
      • Cybersecurity + Accessibility = True
      • EAA Three months on
      • Accessible e-learning
      • Serving all customers: Accessible support services and the European Accessibility Act
      • No barriers, just bar charts: Chart accessibility made easy
      • European standards to support EAA – update
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      • Best things in life are free – Part 2: Free tools for mobile app accessibility testing
      • Accessible cookie banners: research insights and best practices
      • User involvement: research, best practices and standards
      • The best things in life are free – Free tools for accessibility testing
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      • Deliver UX and design to developers
      • Formatting for accessibility – and how to make it easier
      • ALT-text – how am I supposed to write it?
      • Brain-friendly web design for a stress-free online experience
      • Five easy steps to improve document accessibility!
      • European Accessibility Act – these are the requirements
      • Accessibility in social media
      • The untapped resource of accessibility features
        • Challenges in accessibility supported
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    • Columns
      • The curse of the custom cursor
      • The good, the bad and the unreadable
      • Start where you are
      • Why are we not getting across?
      • It should be the other way around
      • To think and talk like your customers
      • The never-ending hype of AI
      • “No gritting or snow clearance”
      • An adapted car makes travelling easier and more independent
      • Adolf Ratzka has left us
      • A limiting boundary
      • I don’t want to work on creating accessible documents
      • High time to reconsider the use of timers
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    • An adapted car makes travelling easier and more independent
    • Adolf Ratzka has left us
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A web developer working on a computer. Photo.

It should be the other way around

By Susanna Laurin

Managing Director and Chair, Funka Foundation

There is something strange about accessibility. Those of us who work with it every day think it’s obvious, something everyone should focus on in all communication. Why would anyone want to design or develop something that excludes groups of users? That seems completely absurd.

But despite legislation, standards and a growing general understanding of the concept, only a tiny fraction of products and services are accessible to everyone. And when accessibility does happen, it is the result of a series of conscious decisions – when it comes to procurement, testing and remediation. This requires not only decision-makers but also many other actors involved to have the knowledge and incentives to go the extra mile. Sometimes several miles.

Many large IT companies are making significant efforts in the area, but we are far from a situation where accessibility is the default. In most cases, it is still easier to get it wrong than right, regardless of whether you are a UX designer, graphical designer, developer or web author, which in turn means that most of what is developed, produced and published is more or less inaccessible.

We start too late and work backwards

It is both refreshing and at the same time a little sad that people who encounter accessibility requirements for the first time often have the same surprised look on their face and ask one out of two types of questions; the technically optimistic says something like: “But how come it isn’t automatically correct in the first place?” while the tired and negative is muttering different variations of: “Why is it so damn complicated to get this right?”.

It’s easy for those of us who have been around for a long time to smile a little indulgently, but these are in fact perfectly natural questions! As much as technology helps us these days, why is accessibility still something that requires awareness, skills, time and often extra effort? Or, as Roberta Lulli, project manager at the European Disability Forum exclaimed in a video a few years ago: “Why is it even possible to publish inaccessible content on a website?”.

It may sound a bit naïve, but what if all tools, from authoring tools and editors to code libraries and design systems, had maximum accessibility as a default setting in the standard version. So that, if you absolutely want to create unreadable contrasts, incomprehensible “read more” links, non-existent visual focus and illogical steps in all processes, you would have to look for an obscure setting and actively choose the inaccessible feature instead?

I realise that this may not be entirely straight forward to achieve, but with all the clever technical solutions entering the market, I allow myself to hope.

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